Ah, small claims to fame...This morning on KOB's Good Day New Mexico, a previously taped interview is airing highlighting me discussing online marketing services provided for Albuquerque International Balloon Fiesta.
Specifically, in May we launched a social marketing campaign to compliment the existing paid search, email marketing, and analytics services. The results have been very strong - high engagement and measurable ROI (taking online surveys, buying merchandise, growth in quantity of Facebook fans, etc.).
The interview airs today at 11 am MST but will also be accessible on http://gooddaynm.kob.com/ for the next month.
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